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Muse magazine targets mental health and wellbeing

Muse Launch Cover

Melbourne, 12th May, 2017: Muse magazine - a new Australian monthly women’s magazine fusing contemporary lifestyle and applied psychology content, promises to encourage positive mental health discussions, promote self-development and inner wellbeing. 

Guided by the tagline ‘Think. Create. Become.’ muse will serve the Australian audience as mirror, metaphor and mentor. 

“The idea is that the reader is The Muse and will use the magazine to see herself in a new light and hopefully gain information and skills that enable self-development,” says muse editor Rebecca Long. Its intimate ‘human’ lens and simple yet intelligent language differentiate it from both tabloid and academic genres.

“Between the appeal of personal development, inspiration, positive sentiment and mindfulness, it’s a really exciting time to lead those conversations around self-empowerment,” says Long. While its core is everyday style and psychology within relatable contemporary lifestyle contexts, the magazine is intent on shining a light on, and starting conversations around mental health issues often kept out of mainstream media. 

“I think welcoming tainted issues such as behavioural traits, personality disorders, moods, lifestyle challenges, family or workplace relationships and the myriad reasons for grief into everyday conversations, can only benefit our collective wellbeing, by reducing fear and dividedness and enhancing the conversation,” Long says. “It’s about informing the audience, through breaking down some of those issues and promoting understanding; using that understanding as females to develop ourselves and compassionately nurture our own and others’ strengths.”

Positioned as “a slow read, to be contemplated and kept as a personal reference”, muse is stylishly designed for coffee table appeal, which will benefit the magazine’s clients and partners. 

The title extends BPMG’s stable of successful women’s titles including Women’s Health & Fitness magazine, Australian Natural Health and Nourish. 

Since its inception in 1986, Melbourne-based Blitz Publications & Multi-Media Group has grown into one of Australia’s leading health, wellbeing, fitness and sports lifestyle publishing and multimedia companies. With eight brands across eight media platforms, BPMG reaches more than 3,600,000 passionate and loyal consumers every month. 

Muse magazine launches nationally on May 25th 2017.

For further information and comment, please contact Rebecca Long on (03) 9574 8999 or visit  www.musemag.com.au

Nourish® magazine grows market reach via Woolworths

Blitz Publications announces its nourish® Magazine is moving to a monthly publication - Blitz Publications & Multi-Media Group

Melbourne, 25th May, 2016: Blitz Publications and Multimedia Group (BPMG) has notched up another win for its popular food magazine, nourish®, with supermarket giant Woolworths announcing a dramatic increase in ranging for the title across its Australian newsstands. The resulting extension of the nourish® brand’s reach coincides with the magazine’s recent move to a monthly publishing schedule in response to its year-on-year growth since launching in April 2013.

Appealing to a rapidly growing audience of health-conscious foodies and home cooks, nourish® has become the go-to guide for consumers looking to embrace wellness through diet while expanding their culinary horizons. With its mantra of ‘Eat Well, Live Well, Be Well’, nourish®  takes a holistic approach to preparing delicious meals with vitality and sustainability in mind, putting it at the forefront of current gastronomic trends.

With nourish®  having seen substantial increases in distribution through Australia’s leading grocery retailers, Coles and Woolworths, in the past 12 months, BPMG CEO Mr Silvio Morelli said the increased availability of nourish®  would be a win not only for consumers but for supermarkets as well.

“I’m pleased to see that Australia’s biggest supermarket chain has followed Coles in recognising the need for nourish® magazine in all corners of Australia, given the indisputable popularity of health-conscious, gourmet home cooking,” said Morelli. “With our sector of the market experiencing huge growth in recent years, it presents a great opportunity not only for BPMG but also the supermarkets, which have begun to capitalise on those food trends and innovations that nourish® is all about. Major retailers like Woolies are increasingly catering to health-conscious and diet-restricted consumers in their aisles, and with nourish® on so many more shelves, buyers can bag the best advice on how to cook these specialised ingredients at the same checkout.”

Woolworths is set to increase its distribution of nourish®  with the publication’s next issue, due for release on the 16th of June.

Since its inception in 1986, Melbourne-based Blitz Publications & Multi-Media Group has grown into one of Australia’s leading health, wellbeing, fitness and sports lifestyle publishing and multimedia companies. With eight brands across eight media platforms, BPMG reaches more than 3,600,000 passionate and loyal consumers every month.

More information available at www.blitzpublications.com.au or www.nourishmag.com.au 

 

Blitz Publications announces a new magazine Fight Live

Blitz Publications announces a new magazine FightLive - Blitz Publications & Multi-Media Group

Melbourne, 3 May 2016: Blitz Publications and Multimedia Group today announced an expansion of its magazine range with the creation of a new title: Fight Live magazine. Fight Live is the result of merging long-running titles Fight! Australia and International Kickboxer to create a new flagship brand for combat sports in Australia.

“This is a great move for us. This is us listening to the market, and responding accordingly,” said Mark Unwin, General Manager of Blitz Publications and Multimedia.

“Not only do we now have one of the best online live streaming services for combat sports events from anywhere in the world, we now have a magazine that will provide more in-depth news, profiles, event coverage and engaging stories to support it,” noted Unwin.

“We’ve seen the rise in popularity of MMA and Muay Thai sports in this country in recent years, following the trend right around the world. Australia is in some ways playing catch-up on this, but Australian fans are passionate and want more information about fighters, events and insights across many different styles of combat sports.”

Fight Live magazine will be a bi-monthly publication, a brand extension to support the growing online streaming service www.fightlivetv.com 

Since its inception in 1986, Melbourne-based Blitz Publications & Multi-Media Group has grown into one of Australia’s leading health, wellbeing, fitness and sports lifestyle publishing and multimedia companies. With nine brands across eight media platforms, Blitz Publications reaches more than 3,600,000 passionate and loyal readers every month.

More information available at www.blitzpublications.com.au or www.fightlivetv.com

 

Blitz Publications announces its nourish® Magazine is moving to a monthly publication

Blitz Publications announces its nourish® Magazine is moving to a monthly publication - Blitz Publications & Multi-Media Group
Melbourne, 2nd May, 2016: Blitz Publications and Multimedia Group today announced that it will double the publishing frequency of its food magazine, nourish®. Previously a bi-monthly title, nourish® has grown in popularity with readers, subscribers and advertisers alike in the past 12 months, and will be published monthly from May 2016. Since the magazine’s inaugural issue three years ago, nourish® and its unique brand of ‘gourmet health’ — driven by the mantra Eat Well, Live Well, Be Well — have found favour among the health-conscious foodies and home cooks of Australia.

“The rise in appreciation of our nourish® magazine has followed the growth in popularity of food trends in Australia over recent years, particularly as consumers are now increasingly conscious of healthy alternatives,” said Mark Unwin, General Manager of Blitz Publications and Multimedia.

“nourish® is more than just a food magazine. nourish® caters for the reader who is seeking more information about the nutritional content of food, new trends in cooking and innovative ways to prepare healthy meals for themselves or their families. Our readers are asking for more and more of this type of content, and with readership growing every issue, publishing monthly just makes sense for us right now,” said Unwin.

Since its inception in 1986, Melbourne-based Blitz Publications & Multi-Media Group has grown into one of Australia’s leading health, wellbeing, fitness and sports lifestyle publishing and multimedia companies. With nine brands across eight media platforms, Blitz Publications reaches more than 3,600,000 passionate and loyal readers every month.


More information available at www.blitzpublications.com.au or www.nourishmag.com.au 


Golf Magazine partners with Golf Link

GOLF Magazine teams up with Golf Links - Blitz Publications & Multi-Media Group

Australia’s national handicap provider GOLF Link and Australia’s premier golf publication Golf Magazine have formed an exclusive partnership set to bring unprecedented benefits to 400,000+ Australian golf club members and social golfers.

The partnership will span across digital, print, and live events, providing Golf Link members access to exclusive Golf Magazine content, including news, pro interviews, tips and videos from the world’s best players and instructors through a dedicated Golf Magazine microsite housed on Golf Link’s website (www.golflink.com.au); additionally, a monthly e-magazine will also be launched and sent to 75,000+ Golf Link members.

Golf Link Mates will also have the opportunity to receive exclusive offers, such as a 12-month VIP subscription to Golf Magazine, collectors’ editions of Golf Magazine’s Private Lessons and Your Game, as well as a 12-month subscription to Golf Magazine’s cutting edge iPad edition.

Additionally, as the major sponsor of Golf Link’s popular amateur golf tournament, the ‘Race to Bonville’, Golf Magazine will take its golf expertise on the road to offer support and pointers to the amateur golfers participating in the events.

Golf Link CEO Craig Connelly says, "Silvio Morelli and his team at Blitz Publications presented a comprehensive, innovative and attractive proposition that we believe offers Golf Link the chance to present some outstanding content and quality products to the Golf Link audience. Golf Magazine is an excellent publication, and when you consider the quality of Golf Magazine’s digital assets such as the interactive iPad edition, the new website and mobile enhanced platform, together with the prospect of the monthly e-mag, the partnership and benefit to our members is particularly exciting.”

“This is a partnership that Golf Magazine values greatly, because it has been forged with the goal of bringing outstanding value and benefits to members of Golf Link, as well as allowing Golf Magazine to reach 75,000+ Golf Link members via our digital magazine and reach the 300,000-plus engaged, passionate Golf Link website’s unique users,” said CEO of Golf Magazine, Silvio Morelli.

The partnership will include:

Golf Magazine supplying Golf Link with regular, timely content (entire articles and videos) for display on the Golf Link website to Golf Link’s strong and growing audience of: more than 300,000+ Unique Visitors per month and more than 2 million page impressions per month

• Display of Golf Magazine content on a dedicated microsite on the soon-to-be-released, updated www.golflink.com.au • Free 3-month iPad digital subscription to 75,000+ Golf Link members • Golf Magazine sponsoring and covering the ‘Race to Bonville’ series

• Free 12-month subscriptions for ‘Race to Bonville’ event winners

• Free issue of Golf Magazine to all ‘Race to Bonville’ competitors

• Exclusive Golf Magazine 12-month VIP print subscription offer

Golf Magazine and Golf Link monthly e-mag delivered to 75,000+ members’ inboxes

About Golf Magazine

Each month nearly 6 million golfers worldwide read Golf Magazine to find the best content for them to improve their game. Featuring tips from the Top 100 Teachers, unparalleled equipment reviews, custom fitting opportunities for the best clubs, travel and lifestyle content, award-winning interviews and Golf’s leading personalities.

ENQUIRIES: Please contact Golf Link CEO, Craig Connelly (0407 543 329 or This email address is being protected from spambots. You need JavaScript enabled to view it. ) or Blitz Publications CEO, Silvio Morelli (0419 317 230 or This email address is being protected from spambots. You need JavaScript enabled to view it. ).